Our 'About Us' story is probably a little different to other distilleries. We'd love to say that our spirits were born from our need to express our passion for individuality and love for crafting something from scratch, using only the most rarest of exotic species kissed by angels and all that tripe, but in all honesty, the reason was quite different.
As we started learning about the process of spirit production, we were astounded by the amount of resources required to produce a bottle of liquor. We felt so many aspects of the process were well, 'environmentally disproportionate'. We saw the huge quantity of grain and water being used in the fermentation process, the energy required during distillation, the importation of single-use glass bottles and exotic botanicals from all corners of the earth.
So we decided to figure out our own, more sustainable approach to craft spirits.
By using native species of Australian botanicals, we can support local businesses, local farmers and reduce food miles and associated fossil fuels. Instead of peeling whole fruits, we collect citrus peels left over from Market Juice Co after they're done squeezing fresh juice.
We think consumers should be able to understand the environmental impact of what they eat and drink. And while producing spirits like this won't change the world, we hope it will influence consumers on the environmental footprint of simple things - like good booze!